{
  "key": "lead-generation-form",
  "slug": "lead-generation-form-template",
  "name": "Lead Generation Form",
  "category": "marketing-leads",
  "summary": "Qualify an interested prospect by need, timing, and organization fit.",
  "priority": "P2",
  "seo": {
    "title": "Lead Generation Form Template",
    "description": "Qualify an interested prospect by need, timing, and organization fit. Customize this lead generation form, try the preview, and publish your own version.",
    "primaryKeyword": "lead generation form template",
    "secondaryKeywords": [
      "lead generation questionnaire template",
      "lead generation form example"
    ],
    "intent": "Find and customize a ready-to-use form",
    "basis": "Editorial search intent informed by official template catalogs; search volume and difficulty not measured."
  },
  "content": {
    "introduction": "Start with the questions below, then adapt them to your own process. Align qualification fields with an actual sales decision and remove questions your team will never use.",
    "whenToUse": "Give interested people a clear next step and collect only useful qualification details. Use this version when you need to qualify an interested prospect by need, timing, and organization fit.",
    "customizationTip": "Align qualification fields with an actual sales decision and remove questions your team will never use.",
    "beforePublishing": "Explain how contact details will be used and keep optional promotional updates a separate choice.",
    "steps": [
      "Replace the introduction with your own context for lead generation.",
      "Align qualification fields with an actual sales decision and remove questions your team will never use.",
      "Check required questions, remove information you do not need, then test the form on a phone.",
      "Publish a copy and share its link or embed it on your page."
    ],
    "faqs": [
      {
        "question": "What does this lead generation form collect?",
        "answer": "It includes company, what do you need help with, timeline, team size. Every question can be edited before you publish."
      },
      {
        "question": "What should I customize before sharing it?",
        "answer": "Align qualification fields with an actual sales decision and remove questions your team will never use."
      },
      {
        "question": "What happens after someone submits it?",
        "answer": "Explain how contact details will be used and keep optional promotional updates a separate choice. Published copies store responses in the form inbox. Optional owner email notifications require a connected email service."
      }
    ]
  },
  "document": {
    "schemaVersion": 1,
    "title": "Lead Generation",
    "description": "Qualify an interested prospect by need, timing, and organization fit.",
    "category": "Marketing & lead capture",
    "theme": "quiet",
    "accent": "forest",
    "submitLabel": "Send request",
    "thankYouTitle": "Your request has been received",
    "thankYouBody": "Your response has been recorded. The organizer will review it and follow up if needed.",
    "fields": [
      {
        "id": "name",
        "type": "text",
        "label": "Your name",
        "description": "",
        "placeholder": "",
        "required": true,
        "options": [],
        "condition": null
      },
      {
        "id": "email",
        "type": "email",
        "label": "Email address",
        "description": "Used to respond about this request.",
        "placeholder": "",
        "required": true,
        "options": [],
        "condition": null
      },
      {
        "id": "company",
        "type": "text",
        "label": "Company",
        "description": "",
        "placeholder": "",
        "required": true,
        "options": [],
        "condition": null
      },
      {
        "id": "what-do-you-need-help-with",
        "type": "textarea",
        "label": "What do you need help with?",
        "description": "",
        "placeholder": "",
        "required": true,
        "options": [],
        "condition": null
      },
      {
        "id": "timeline",
        "type": "select",
        "label": "Timeline",
        "description": "",
        "placeholder": "",
        "required": false,
        "options": [
          "This month",
          "This quarter",
          "Exploring"
        ],
        "condition": null
      },
      {
        "id": "team-size",
        "type": "text",
        "label": "Team size",
        "description": "",
        "placeholder": "",
        "required": false,
        "options": [],
        "condition": null
      },
      {
        "id": "what-would-make-a-solution-worthwhile",
        "type": "textarea",
        "label": "What would make a solution worthwhile?",
        "description": "",
        "placeholder": "",
        "required": false,
        "options": [],
        "condition": null
      }
    ],
    "layout": "classic",
    "firstStepTitle": "Your details",
    "workflow": {
      "notify": false,
      "recipient": "",
      "confirmation": false
    }
  },
  "reviewedAt": "2026-10-22",
  "related": [
    "contact-form-template",
    "newsletter-signup-form-template",
    "lead-magnet-request-form-template"
  ]
}